VP Retail Marketing - Online Brokerage
FOLIOfn
Vienna, VA
The VP Retail Marketing will develop and implement a marketing plan to
increase profitable retail memberships for FOLIOfn's online brokerage. This
plan would encompass strategies to increase both direct retail memberships
and retail memberships through third party partnerships and alliances.
Source, negotiate, and manage retail partnerships and alliances. Drive and
build awareness of FOLIOfn's products and services.
Requirements:
The successful candidate will be highly proficient in online marketing,
including guerilla marketing and search engine optimization and have deep
knowledge of investing. Additionally, he/she has a solid track record of
developing and implementing profitable customer acquisition strategies for
an Internet company. The ideal candidate has the experience and knowledge
to strategize, plan and prioritize, but also has the creativity, energy and
determination to work entrepreneurially. Must be able to implement, execute
and do whatever it takes to get the job done. Must have excellent project
management skills and the ability to multi-task and meet deadlines.
Internet start-up experience is desirable. Technical savvy, so as to be
able to understand our products is required. Management skills are a plus.
Also, the VP Retail Marketing must have outstanding written and verbal
communication skills. Additional desired competencies include, the ability
to learn rapidly; flexible intellect and highly flexible work-style; ability
to work in a fast-paced, highly dynamic environment; and a collaborative,
non-political, non-bureaucratic work-style. A Bachelor's degree is
required.
FOLIOfn, Inc. is a financial services technology company based in Vienna, VA
(the Washington DC metropolitan area). FOLIOfn's technology allows
individual investors to invest in new, better ways - providing
cost-effective diversification, and innovative types of investing accounts
managed by advisors and money managers. In addition, FOLIOfn's services are
sold through intermediaries such as other brokerages, credit unions and
mutual fund companies and direct to retail and advisors. www.foliofn.com
FOLIOfn is also the parent company of Proxy
Governance, Inc. a new proxy research and proxy advisory service.
www.proxygovernance.com. We prefer
candidates who will relocate to the Washington, D.C. area, if they aren’t
local, however, we are open to commuting arrangements.
Posted February 11, 2005 10:42 PM
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