http://www.thestandard.com/node/119928/comments comments feed. en Steve Jobs: Blu-ray is a "bag of hurt" http://www.thestandard.com/news/2008/10/14/jobs-says-no-blu-ray-again <p> <p> </p> <p>In a Q&A session after the <a href="/news/2008/10/14/apple-revamps-macbook-line-sleeker-sexier-slightly-more-expensive">launch of Apple’s new notebooks</a> today, Steve Jobs <a href="http://www.engadget.com/2008/10/14/live-from-apples-spotlight-turns-to-notebooks-event/">called Sony’s Blu-ray</a> a “bag of hurt” and stated that licensing the standard for Blu-ray hardware and software is currently too complex. Jobs then remarked that Apple is waiting for Blu-ray to “take off in the marketplace.”</p> <p>However, the company was quick to point out that it supports HD video -- as long as it's not on a disc. Speaking after Jobs, Phil Schiller, Apple's vice president of marketing, noted iTunes already has the "best" HD movie and TV options. Apple has spent years developing products that incorporate streaming media, such as Apple TV and iTunes libraries. </p> <p>Schiller’s comment highlights how Apple defines the “best” in entertainment. It's not the technical particulars relating to screen resolution and sound, but rather the immediate ease and accessibility of the content. Apple TV’s HD quality is certainly not equal to Blu-ray, but Apple clearly would rather its customers have access to cheap and accessible HD content of slightly lower quality, rather than the physical media model, which delivers higher-quality pictures but comes with several disadvantages -- namely, higher cost and limited selection.</p> <p>Posters on professional video forums have <a href="http://forums.creativecow.net/thread/8/978309">complained</a> in the past about Apple's lack of support for the industry standard in HD physical media, but posters on general entertainment tech forums today seemed <a href="http://www.avsforum.com/avs-vb/showthread.php?t=1069489">indifferent</a> to the lack of Blu-ray drives on the new Macs. Blu-ray hardware and software support have been conspicuously absent from Apple’s MacBook Pro and MacPro lines as well as OS X and Final Cut Pro, even though Apple originally “<a href="http://www.macworld.com/article/43515/2005/03/bluray.html">supported</a>” the format three years ago. </p> <p><b>More news, commentary, and predictions from <i>The Industry Standard</i>:</b></p> <ul> <li>Prediction: <b><a href="/predictions/apple-hits-18-share-us-computer-market-end-year">Apple hits 18% share of US computer market by end of year</a></b></li> <li>Analysis: <b><a href="/news/2008/09/22/bad-signs-blu-ray-free-discs-cheap-players-and-declining-market-share">Bad signs for Blu-ray: Free discs, cheap players, and declining market share</a></b></li> <li>Analysis: <b><a href="/news/2008/04/22/sonys-ps3-home-timeline-goes-bad-worse">Sony's PS3 Home timeline goes from bad to worse</a></b></li> <li>Analysis: <b><a href="/news/2008/09/16/future-web-3d-not-video">The future of the Web is 3D, not video</a></b></li> </ul> http://www.thestandard.com/news/2008/10/14/jobs-says-no-blu-ray-again#comments co:Apple co:sony Hardware product:blu-ray product:macbook product:pro The Industry Standard Tue, 14 Oct 2008 14:35:25 -0700 Chris Tompkins 119928 at http://www.thestandard.com Steve Jobs: Blu-ray is a "bag of hurt" http://www.thestandard.com/news/2008/10/14/jobs-says-no-blu-ray-again <p> <p> </p> <p>In a Q&A session after the <a href="/news/2008/10/14/apple-revamps-macbook-line-sleeker-sexier-slightly-more-expensive">launch of Apple’s new notebooks</a> today, Steve Jobs <a href="http://www.engadget.com/2008/10/14/live-from-apples-spotlight-turns-to-notebooks-event/">called Sony’s Blu-ray</a> a “bag of hurt” and stated that licensing the standard for Blu-ray hardware and software is currently too complex. Jobs then remarked that Apple is waiting for Blu-ray to “take off in the marketplace.”</p> <p>However, the company was quick to point out that it supports HD video -- as long as it's not on a disc. Speaking after Jobs, Phil Schiller, Apple's vice president of marketing, noted iTunes already has the "best" HD movie and TV options. Apple has spent years developing products that incorporate streaming media, such as Apple TV and iTunes libraries. </p> <p>Schiller’s comment highlights how Apple defines the “best” in entertainment. It's not the technical particulars relating to screen resolution and sound, but rather the immediate ease and accessibility of the content. Apple TV’s HD quality is certainly not equal to Blu-ray, but Apple clearly would rather its customers have access to cheap and accessible HD content of slightly lower quality, rather than the physical media model, which delivers higher-quality pictures but comes with several disadvantages -- namely, higher cost and limited selection.</p> <p>Posters on professional video forums have <a href="http://forums.creativecow.net/thread/8/978309">complained</a> in the past about Apple's lack of support for the industry standard in HD physical media, but posters on general entertainment tech forums today seemed <a href="http://www.avsforum.com/avs-vb/showthread.php?t=1069489">indifferent</a> to the lack of Blu-ray drives on the new Macs. Blu-ray hardware and software support have been conspicuously absent from Apple’s MacBook Pro and MacPro lines as well as OS X and Final Cut Pro, even though Apple originally “<a href="http://www.macworld.com/article/43515/2005/03/bluray.html">supported</a>” the format three years ago. </p> <p><b>More news, commentary, and predictions from <i>The Industry Standard</i>:</b></p> <ul> <li>Prediction: <b><a href="/predictions/apple-hits-18-share-us-computer-market-end-year">Apple hits 18% share of US computer market by end of year</a></b></li> <li>Analysis: <b><a href="/news/2008/09/22/bad-signs-blu-ray-free-discs-cheap-players-and-declining-market-share">Bad signs for Blu-ray: Free discs, cheap players, and declining market share</a></b></li> <li>Analysis: <b><a href="/news/2008/04/22/sonys-ps3-home-timeline-goes-bad-worse">Sony's PS3 Home timeline goes from bad to worse</a></b></li> <li>Analysis: <b><a href="/news/2008/09/16/future-web-3d-not-video">The future of the Web is 3D, not video</a></b></li> </ul> http://www.thestandard.com/news/2008/10/14/jobs-says-no-blu-ray-again#comments co:Apple co:sony Hardware product:blu-ray product:macbook product:pro The Industry Standard Tue, 14 Oct 2008 14:35:25 -0700 Chris Tompkins 119928 at http://www.thestandard.com Steve Jobs: Blu-ray is a "bag of hurt" http://www.thestandard.com/news/2008/10/14/jobs-says-no-blu-ray-again <p> <p> </p> <p>In a Q&A session after the <a href="/news/2008/10/14/apple-revamps-macbook-line-sleeker-sexier-slightly-more-expensive">launch of Apple’s new notebooks</a> today, Steve Jobs <a href="http://www.engadget.com/2008/10/14/live-from-apples-spotlight-turns-to-notebooks-event/">called Sony’s Blu-ray</a> a “bag of hurt” and stated that licensing the standard for Blu-ray hardware and software is currently too complex. Jobs then remarked that Apple is waiting for Blu-ray to “take off in the marketplace.”</p> <p>However, the company was quick to point out that it supports HD video -- as long as it's not on a disc. Speaking after Jobs, Phil Schiller, Apple's vice president of marketing, noted iTunes already has the "best" HD movie and TV options. Apple has spent years developing products that incorporate streaming media, such as Apple TV and iTunes libraries. </p> <p>Schiller’s comment highlights how Apple defines the “best” in entertainment. It's not the technical particulars relating to screen resolution and sound, but rather the immediate ease and accessibility of the content. Apple TV’s HD quality is certainly not equal to Blu-ray, but Apple clearly would rather its customers have access to cheap and accessible HD content of slightly lower quality, rather than the physical media model, which delivers higher-quality pictures but comes with several disadvantages -- namely, higher cost and limited selection.</p> <p>Posters on professional video forums have <a href="http://forums.creativecow.net/thread/8/978309">complained</a> in the past about Apple's lack of support for the industry standard in HD physical media, but posters on general entertainment tech forums today seemed <a href="http://www.avsforum.com/avs-vb/showthread.php?t=1069489">indifferent</a> to the lack of Blu-ray drives on the new Macs. Blu-ray hardware and software support have been conspicuously absent from Apple’s MacBook Pro and MacPro lines as well as OS X and Final Cut Pro, even though Apple originally “<a href="http://www.macworld.com/article/43515/2005/03/bluray.html">supported</a>” the format three years ago. </p> <p><b>More news, commentary, and predictions from <i>The Industry Standard</i>:</b></p> <ul> <li>Prediction: <b><a href="/predictions/apple-hits-18-share-us-computer-market-end-year">Apple hits 18% share of US computer market by end of year</a></b></li> <li>Analysis: <b><a href="/news/2008/09/22/bad-signs-blu-ray-free-discs-cheap-players-and-declining-market-share">Bad signs for Blu-ray: Free discs, cheap players, and declining market share</a></b></li> <li>Analysis: <b><a href="/news/2008/04/22/sonys-ps3-home-timeline-goes-bad-worse">Sony's PS3 Home timeline goes from bad to worse</a></b></li> <li>Analysis: <b><a href="/news/2008/09/16/future-web-3d-not-video">The future of the Web is 3D, not video</a></b></li> </ul> http://www.thestandard.com/news/2008/10/14/jobs-says-no-blu-ray-again#comments co:Apple co:sony Hardware product:blu-ray product:macbook product:pro The Industry Standard Tue, 14 Oct 2008 14:35:25 -0700 Chris Tompkins 119928 at http://www.thestandard.com Steve Jobs: Blu-ray is a "bag of hurt" http://www.thestandard.com/news/2008/10/14/jobs-says-no-blu-ray-again <p> <p> </p> <p>In a Q&A session after the <a href="/news/2008/10/14/apple-revamps-macbook-line-sleeker-sexier-slightly-more-expensive">launch of Apple’s new notebooks</a> today, Steve Jobs <a href="http://www.engadget.com/2008/10/14/live-from-apples-spotlight-turns-to-notebooks-event/">called Sony’s Blu-ray</a> a “bag of hurt” and stated that licensing the standard for Blu-ray hardware and software is currently too complex. Jobs then remarked that Apple is waiting for Blu-ray to “take off in the marketplace.”</p> <p>However, the company was quick to point out that it supports HD video -- as long as it's not on a disc. Speaking after Jobs, Phil Schiller, Apple's vice president of marketing, noted iTunes already has the "best" HD movie and TV options. Apple has spent years developing products that incorporate streaming media, such as Apple TV and iTunes libraries. </p> <p>Schiller’s comment highlights how Apple defines the “best” in entertainment. It's not the technical particulars relating to screen resolution and sound, but rather the immediate ease and accessibility of the content. Apple TV’s HD quality is certainly not equal to Blu-ray, but Apple clearly would rather its customers have access to cheap and accessible HD content of slightly lower quality, rather than the physical media model, which delivers higher-quality pictures but comes with several disadvantages -- namely, higher cost and limited selection.</p> <p>Posters on professional video forums have <a href="http://forums.creativecow.net/thread/8/978309">complained</a> in the past about Apple's lack of support for the industry standard in HD physical media, but posters on general entertainment tech forums today seemed <a href="http://www.avsforum.com/avs-vb/showthread.php?t=1069489">indifferent</a> to the lack of Blu-ray drives on the new Macs. Blu-ray hardware and software support have been conspicuously absent from Apple’s MacBook Pro and MacPro lines as well as OS X and Final Cut Pro, even though Apple originally “<a href="http://www.macworld.com/article/43515/2005/03/bluray.html">supported</a>” the format three years ago. </p> <p><b>More news, commentary, and predictions from <i>The Industry Standard</i>:</b></p> <ul> <li>Prediction: <b><a href="/predictions/apple-hits-18-share-us-computer-market-end-year">Apple hits 18% share of US computer market by end of year</a></b></li> <li>Analysis: <b><a href="/news/2008/09/22/bad-signs-blu-ray-free-discs-cheap-players-and-declining-market-share">Bad signs for Blu-ray: Free discs, cheap players, and declining market share</a></b></li> <li>Analysis: <b><a href="/news/2008/04/22/sonys-ps3-home-timeline-goes-bad-worse">Sony's PS3 Home timeline goes from bad to worse</a></b></li> <li>Analysis: <b><a href="/news/2008/09/16/future-web-3d-not-video">The future of the Web is 3D, not video</a></b></li> </ul> http://www.thestandard.com/news/2008/10/14/jobs-says-no-blu-ray-again#comments co:Apple co:sony Hardware product:blu-ray product:macbook product:pro The Industry Standard Tue, 14 Oct 2008 14:35:25 -0700 Chris Tompkins 119928 at http://www.thestandard.com Steve Jobs: Blu-ray is a "bag of hurt" http://www.thestandard.com/news/2008/10/14/jobs-says-no-blu-ray-again <p> <p> </p> <p>In a Q&A session after the <a href="/news/2008/10/14/apple-revamps-macbook-line-sleeker-sexier-slightly-more-expensive">launch of Apple’s new notebooks</a> today, Steve Jobs <a href="http://www.engadget.com/2008/10/14/live-from-apples-spotlight-turns-to-notebooks-event/">called Sony’s Blu-ray</a> a “bag of hurt” and stated that licensing the standard for Blu-ray hardware and software is currently too complex. Jobs then remarked that Apple is waiting for Blu-ray to “take off in the marketplace.”</p> <p>However, the company was quick to point out that it supports HD video -- as long as it's not on a disc. Speaking after Jobs, Phil Schiller, Apple's vice president of marketing, noted iTunes already has the "best" HD movie and TV options. Apple has spent years developing products that incorporate streaming media, such as Apple TV and iTunes libraries. </p> <p>Schiller’s comment highlights how Apple defines the “best” in entertainment. It's not the technical particulars relating to screen resolution and sound, but rather the immediate ease and accessibility of the content. Apple TV’s HD quality is certainly not equal to Blu-ray, but Apple clearly would rather its customers have access to cheap and accessible HD content of slightly lower quality, rather than the physical media model, which delivers higher-quality pictures but comes with several disadvantages -- namely, higher cost and limited selection.</p> <p>Posters on professional video forums have <a href="http://forums.creativecow.net/thread/8/978309">complained</a> in the past about Apple's lack of support for the industry standard in HD physical media, but posters on general entertainment tech forums today seemed <a href="http://www.avsforum.com/avs-vb/showthread.php?t=1069489">indifferent</a> to the lack of Blu-ray drives on the new Macs. Blu-ray hardware and software support have been conspicuously absent from Apple’s MacBook Pro and MacPro lines as well as OS X and Final Cut Pro, even though Apple originally “<a href="http://www.macworld.com/article/43515/2005/03/bluray.html">supported</a>” the format three years ago. </p> <p><b>More news, commentary, and predictions from <i>The Industry Standard</i>:</b></p> <ul> <li>Prediction: <b><a href="/predictions/apple-hits-18-share-us-computer-market-end-year">Apple hits 18% share of US computer market by end of year</a></b></li> <li>Analysis: <b><a href="/news/2008/09/22/bad-signs-blu-ray-free-discs-cheap-players-and-declining-market-share">Bad signs for Blu-ray: Free discs, cheap players, and declining market share</a></b></li> <li>Analysis: <b><a href="/news/2008/04/22/sonys-ps3-home-timeline-goes-bad-worse">Sony's PS3 Home timeline goes from bad to worse</a></b></li> <li>Analysis: <b><a href="/news/2008/09/16/future-web-3d-not-video">The future of the Web is 3D, not video</a></b></li> </ul> http://www.thestandard.com/news/2008/10/14/jobs-says-no-blu-ray-again#comments co:Apple co:sony Hardware product:blu-ray product:macbook product:pro The Industry Standard Tue, 14 Oct 2008 14:35:25 -0700 Chris Tompkins 119928 at http://www.thestandard.com Steve Jobs: Blu-ray is a "bag of hurt" http://www.thestandard.com/news/2008/10/14/jobs-says-no-blu-ray-again <p> <p> </p> <p>In a Q&A session after the <a href="/news/2008/10/14/apple-revamps-macbook-line-sleeker-sexier-slightly-more-expensive">launch of Apple’s new notebooks</a> today, Steve Jobs <a href="http://www.engadget.com/2008/10/14/live-from-apples-spotlight-turns-to-notebooks-event/">called Sony’s Blu-ray</a> a “bag of hurt” and stated that licensing the standard for Blu-ray hardware and software is currently too complex. Jobs then remarked that Apple is waiting for Blu-ray to “take off in the marketplace.”</p> <p>However, the company was quick to point out that it supports HD video -- as long as it's not on a disc. Speaking after Jobs, Phil Schiller, Apple's vice president of marketing, noted iTunes already has the "best" HD movie and TV options. Apple has spent years developing products that incorporate streaming media, such as Apple TV and iTunes libraries. </p> <p>Schiller’s comment highlights how Apple defines the “best” in entertainment. It's not the technical particulars relating to screen resolution and sound, but rather the immediate ease and accessibility of the content. Apple TV’s HD quality is certainly not equal to Blu-ray, but Apple clearly would rather its customers have access to cheap and accessible HD content of slightly lower quality, rather than the physical media model, which delivers higher-quality pictures but comes with several disadvantages -- namely, higher cost and limited selection.</p> <p>Posters on professional video forums have <a href="http://forums.creativecow.net/thread/8/978309">complained</a> in the past about Apple's lack of support for the industry standard in HD physical media, but posters on general entertainment tech forums today seemed <a href="http://www.avsforum.com/avs-vb/showthread.php?t=1069489">indifferent</a> to the lack of Blu-ray drives on the new Macs. Blu-ray hardware and software support have been conspicuously absent from Apple’s MacBook Pro and MacPro lines as well as OS X and Final Cut Pro, even though Apple originally “<a href="http://www.macworld.com/article/43515/2005/03/bluray.html">supported</a>” the format three years ago. </p> <p><b>More news, commentary, and predictions from <i>The Industry Standard</i>:</b></p> <ul> <li>Prediction: <b><a href="/predictions/apple-hits-18-share-us-computer-market-end-year">Apple hits 18% share of US computer market by end of year</a></b></li> <li>Analysis: <b><a href="/news/2008/09/22/bad-signs-blu-ray-free-discs-cheap-players-and-declining-market-share">Bad signs for Blu-ray: Free discs, cheap players, and declining market share</a></b></li> <li>Analysis: <b><a href="/news/2008/04/22/sonys-ps3-home-timeline-goes-bad-worse">Sony's PS3 Home timeline goes from bad to worse</a></b></li> <li>Analysis: <b><a href="/news/2008/09/16/future-web-3d-not-video">The future of the Web is 3D, not video</a></b></li> </ul> http://www.thestandard.com/news/2008/10/14/jobs-says-no-blu-ray-again#comments co:Apple co:sony Hardware product:blu-ray product:macbook product:pro The Industry Standard Tue, 14 Oct 2008 14:35:25 -0700 Chris Tompkins 119928 at http://www.thestandard.com