http://www.thestandard.com/node/108977/comments comments feed. en http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying <!--paging_filter--><p><a href="http://nwn.blogs.com/nwn/2008/07/second-lifes-la.html"><img src="/sites/thestandard.com/files/u4993/SecondLife_logo.jpg" alt="Second Life logo image" align="left" border="0" height="73" hspace="10" vspace="10" width="164" />Wagner James Au found some interesting Second Life data points</a> buried in Linden Lab's <a href="http://secondlife.com/whatis/economy_stats.php">economic statistics for the virtual world</a>, where users find information from the financial state of the company to exchange rates for in-world currency.</p> <p>In the numbers, the average price for land shares in Second Life dropped from 3.23 Linden dollars (L$) to 2.86 L$ per acre. But an even greater concern for Linden Lab is the ratio of user hours to premium subscribers. Paid subscribers (those who pay a monthly fee for the privilege of spending more money on land rights) have been on a steady decline since December 2007, while the total number of hours users spend in-world has been on a steady upswing over the same period.</p> <p><img src="/sites/thestandard.com/files/u4993/SecondLifeLandprice0508.jpg" alt="Second Life land pricing May/June 2008" border="0" height="98" width="327" /></p> <p><b>Second Life Premium Subscriber Numbers: </b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_premiumusers.jpg" alt="Second Life premium subscriber numbers" border="0" height="103" width="227" /> </p> <p><b>Second Life Total User Hours:</b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_userhours.jpg" alt="Second Life Total User Hours" border="0" height="129" width="255" /> </p> <p>It doesn't take Alan Greenspan to know that a larger user base spending more hours in-world without paying for the privilege isn't a trend Linden Lab wants to see, which might be why there has been no announcement on their blog of the latest figures. Linden Lab can always hope that some of those non-paying users convert to premium subscribers, but with the U.S. (Second Life's largest user base, with almost 37% of total accounts) economy sagging, spending money on a virtual life may take a back seat to the real one.</p> <p><b>More news, commentary, and predictions from <i>The Industry Standard</i>:</b></p> <ul> <li>Analysis: <b><a href="/news/2008/06/23/have-your-avatar-call-my-avatar-doing-business-virtually">Have your avatar call my avatar: Doing business virtually</a></b></li> <li>Analysis: <b><a href="/news/2008/06/19/ea-evolves-spore-ad-campaign">EA evolves Spore ad campaign</a></b></li> <li>News: <b><a href="/news/2008/07/01/cigna-deploys-second-life-island-health-education">Cigna deploys a Second Life island for health education</a></b></li> </ul> http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying#comments co:linden lab product:Second Life Software &amp; Web The Industry Standard Tue, 01 Jul 2008 22:00:27 -0700 Cyndy Aleo-Carreira 108977 at http://www.thestandard.com http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying <!--paging_filter--><p><a href="http://nwn.blogs.com/nwn/2008/07/second-lifes-la.html"><img src="/sites/thestandard.com/files/u4993/SecondLife_logo.jpg" alt="Second Life logo image" align="left" border="0" height="73" hspace="10" vspace="10" width="164" />Wagner James Au found some interesting Second Life data points</a> buried in Linden Lab's <a href="http://secondlife.com/whatis/economy_stats.php">economic statistics for the virtual world</a>, where users find information from the financial state of the company to exchange rates for in-world currency.</p> <p>In the numbers, the average price for land shares in Second Life dropped from 3.23 Linden dollars (L$) to 2.86 L$ per acre. But an even greater concern for Linden Lab is the ratio of user hours to premium subscribers. Paid subscribers (those who pay a monthly fee for the privilege of spending more money on land rights) have been on a steady decline since December 2007, while the total number of hours users spend in-world has been on a steady upswing over the same period.</p> <p><img src="/sites/thestandard.com/files/u4993/SecondLifeLandprice0508.jpg" alt="Second Life land pricing May/June 2008" border="0" height="98" width="327" /></p> <p><b>Second Life Premium Subscriber Numbers: </b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_premiumusers.jpg" alt="Second Life premium subscriber numbers" border="0" height="103" width="227" /> </p> <p><b>Second Life Total User Hours:</b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_userhours.jpg" alt="Second Life Total User Hours" border="0" height="129" width="255" /> </p> <p>It doesn't take Alan Greenspan to know that a larger user base spending more hours in-world without paying for the privilege isn't a trend Linden Lab wants to see, which might be why there has been no announcement on their blog of the latest figures. Linden Lab can always hope that some of those non-paying users convert to premium subscribers, but with the U.S. (Second Life's largest user base, with almost 37% of total accounts) economy sagging, spending money on a virtual life may take a back seat to the real one.</p> <p><b>More news, commentary, and predictions from <i>The Industry Standard</i>:</b></p> <ul> <li>Analysis: <b><a href="/news/2008/06/23/have-your-avatar-call-my-avatar-doing-business-virtually">Have your avatar call my avatar: Doing business virtually</a></b></li> <li>Analysis: <b><a href="/news/2008/06/19/ea-evolves-spore-ad-campaign">EA evolves Spore ad campaign</a></b></li> <li>News: <b><a href="/news/2008/07/01/cigna-deploys-second-life-island-health-education">Cigna deploys a Second Life island for health education</a></b></li> </ul> http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying#comments co:linden lab product:Second Life Software &amp; Web The Industry Standard Tue, 01 Jul 2008 22:00:27 -0700 Cyndy Aleo-Carreira 108977 at http://www.thestandard.com http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying <!--paging_filter--><p><a href="http://nwn.blogs.com/nwn/2008/07/second-lifes-la.html"><img src="/sites/thestandard.com/files/u4993/SecondLife_logo.jpg" alt="Second Life logo image" align="left" border="0" height="73" hspace="10" vspace="10" width="164" />Wagner James Au found some interesting Second Life data points</a> buried in Linden Lab's <a href="http://secondlife.com/whatis/economy_stats.php">economic statistics for the virtual world</a>, where users find information from the financial state of the company to exchange rates for in-world currency.</p> <p>In the numbers, the average price for land shares in Second Life dropped from 3.23 Linden dollars (L$) to 2.86 L$ per acre. But an even greater concern for Linden Lab is the ratio of user hours to premium subscribers. Paid subscribers (those who pay a monthly fee for the privilege of spending more money on land rights) have been on a steady decline since December 2007, while the total number of hours users spend in-world has been on a steady upswing over the same period.</p> <p><img src="/sites/thestandard.com/files/u4993/SecondLifeLandprice0508.jpg" alt="Second Life land pricing May/June 2008" border="0" height="98" width="327" /></p> <p><b>Second Life Premium Subscriber Numbers: </b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_premiumusers.jpg" alt="Second Life premium subscriber numbers" border="0" height="103" width="227" /> </p> <p><b>Second Life Total User Hours:</b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_userhours.jpg" alt="Second Life Total User Hours" border="0" height="129" width="255" /> </p> <p>It doesn't take Alan Greenspan to know that a larger user base spending more hours in-world without paying for the privilege isn't a trend Linden Lab wants to see, which might be why there has been no announcement on their blog of the latest figures. Linden Lab can always hope that some of those non-paying users convert to premium subscribers, but with the U.S. (Second Life's largest user base, with almost 37% of total accounts) economy sagging, spending money on a virtual life may take a back seat to the real one.</p> <p><b>More news, commentary, and predictions from <i>The Industry Standard</i>:</b></p> <ul> <li>Analysis: <b><a href="/news/2008/06/23/have-your-avatar-call-my-avatar-doing-business-virtually">Have your avatar call my avatar: Doing business virtually</a></b></li> <li>Analysis: <b><a href="/news/2008/06/19/ea-evolves-spore-ad-campaign">EA evolves Spore ad campaign</a></b></li> <li>News: <b><a href="/news/2008/07/01/cigna-deploys-second-life-island-health-education">Cigna deploys a Second Life island for health education</a></b></li> </ul> http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying#comments co:linden lab product:Second Life Software &amp; Web The Industry Standard Tue, 01 Jul 2008 22:00:27 -0700 Cyndy Aleo-Carreira 108977 at http://www.thestandard.com http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying <!--paging_filter--><p><a href="http://nwn.blogs.com/nwn/2008/07/second-lifes-la.html"><img src="/sites/thestandard.com/files/u4993/SecondLife_logo.jpg" alt="Second Life logo image" align="left" border="0" height="73" hspace="10" vspace="10" width="164" />Wagner James Au found some interesting Second Life data points</a> buried in Linden Lab's <a href="http://secondlife.com/whatis/economy_stats.php">economic statistics for the virtual world</a>, where users find information from the financial state of the company to exchange rates for in-world currency.</p> <p>In the numbers, the average price for land shares in Second Life dropped from 3.23 Linden dollars (L$) to 2.86 L$ per acre. But an even greater concern for Linden Lab is the ratio of user hours to premium subscribers. Paid subscribers (those who pay a monthly fee for the privilege of spending more money on land rights) have been on a steady decline since December 2007, while the total number of hours users spend in-world has been on a steady upswing over the same period.</p> <p><img src="/sites/thestandard.com/files/u4993/SecondLifeLandprice0508.jpg" alt="Second Life land pricing May/June 2008" border="0" height="98" width="327" /></p> <p><b>Second Life Premium Subscriber Numbers: </b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_premiumusers.jpg" alt="Second Life premium subscriber numbers" border="0" height="103" width="227" /> </p> <p><b>Second Life Total User Hours:</b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_userhours.jpg" alt="Second Life Total User Hours" border="0" height="129" width="255" /> </p> <p>It doesn't take Alan Greenspan to know that a larger user base spending more hours in-world without paying for the privilege isn't a trend Linden Lab wants to see, which might be why there has been no announcement on their blog of the latest figures. Linden Lab can always hope that some of those non-paying users convert to premium subscribers, but with the U.S. (Second Life's largest user base, with almost 37% of total accounts) economy sagging, spending money on a virtual life may take a back seat to the real one.</p> <p><b>More news, commentary, and predictions from <i>The Industry Standard</i>:</b></p> <ul> <li>Analysis: <b><a href="/news/2008/06/23/have-your-avatar-call-my-avatar-doing-business-virtually">Have your avatar call my avatar: Doing business virtually</a></b></li> <li>Analysis: <b><a href="/news/2008/06/19/ea-evolves-spore-ad-campaign">EA evolves Spore ad campaign</a></b></li> <li>News: <b><a href="/news/2008/07/01/cigna-deploys-second-life-island-health-education">Cigna deploys a Second Life island for health education</a></b></li> </ul> http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying#comments co:linden lab product:Second Life Software &amp; Web The Industry Standard Tue, 01 Jul 2008 22:00:27 -0700 Cyndy Aleo-Carreira 108977 at http://www.thestandard.com http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying <!--paging_filter--><p><a href="http://nwn.blogs.com/nwn/2008/07/second-lifes-la.html"><img src="/sites/thestandard.com/files/u4993/SecondLife_logo.jpg" alt="Second Life logo image" align="left" border="0" height="73" hspace="10" vspace="10" width="164" />Wagner James Au found some interesting Second Life data points</a> buried in Linden Lab's <a href="http://secondlife.com/whatis/economy_stats.php">economic statistics for the virtual world</a>, where users find information from the financial state of the company to exchange rates for in-world currency.</p> <p>In the numbers, the average price for land shares in Second Life dropped from 3.23 Linden dollars (L$) to 2.86 L$ per acre. But an even greater concern for Linden Lab is the ratio of user hours to premium subscribers. Paid subscribers (those who pay a monthly fee for the privilege of spending more money on land rights) have been on a steady decline since December 2007, while the total number of hours users spend in-world has been on a steady upswing over the same period.</p> <p><img src="/sites/thestandard.com/files/u4993/SecondLifeLandprice0508.jpg" alt="Second Life land pricing May/June 2008" border="0" height="98" width="327" /></p> <p><b>Second Life Premium Subscriber Numbers: </b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_premiumusers.jpg" alt="Second Life premium subscriber numbers" border="0" height="103" width="227" /> </p> <p><b>Second Life Total User Hours:</b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_userhours.jpg" alt="Second Life Total User Hours" border="0" height="129" width="255" /> </p> <p>It doesn't take Alan Greenspan to know that a larger user base spending more hours in-world without paying for the privilege isn't a trend Linden Lab wants to see, which might be why there has been no announcement on their blog of the latest figures. Linden Lab can always hope that some of those non-paying users convert to premium subscribers, but with the U.S. (Second Life's largest user base, with almost 37% of total accounts) economy sagging, spending money on a virtual life may take a back seat to the real one.</p> <p><b>More news, commentary, and predictions from <i>The Industry Standard</i>:</b></p> <ul> <li>Analysis: <b><a href="/news/2008/06/23/have-your-avatar-call-my-avatar-doing-business-virtually">Have your avatar call my avatar: Doing business virtually</a></b></li> <li>Analysis: <b><a href="/news/2008/06/19/ea-evolves-spore-ad-campaign">EA evolves Spore ad campaign</a></b></li> <li>News: <b><a href="/news/2008/07/01/cigna-deploys-second-life-island-health-education">Cigna deploys a Second Life island for health education</a></b></li> </ul> http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying#comments co:linden lab product:Second Life Software &amp; Web The Industry Standard Tue, 01 Jul 2008 22:00:27 -0700 Cyndy Aleo-Carreira 108977 at http://www.thestandard.com http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying <!--paging_filter--><p><a href="http://nwn.blogs.com/nwn/2008/07/second-lifes-la.html"><img src="/sites/thestandard.com/files/u4993/SecondLife_logo.jpg" alt="Second Life logo image" align="left" border="0" height="73" hspace="10" vspace="10" width="164" />Wagner James Au found some interesting Second Life data points</a> buried in Linden Lab's <a href="http://secondlife.com/whatis/economy_stats.php">economic statistics for the virtual world</a>, where users find information from the financial state of the company to exchange rates for in-world currency.</p> <p>In the numbers, the average price for land shares in Second Life dropped from 3.23 Linden dollars (L$) to 2.86 L$ per acre. But an even greater concern for Linden Lab is the ratio of user hours to premium subscribers. Paid subscribers (those who pay a monthly fee for the privilege of spending more money on land rights) have been on a steady decline since December 2007, while the total number of hours users spend in-world has been on a steady upswing over the same period.</p> <p><img src="/sites/thestandard.com/files/u4993/SecondLifeLandprice0508.jpg" alt="Second Life land pricing May/June 2008" border="0" height="98" width="327" /></p> <p><b>Second Life Premium Subscriber Numbers: </b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_premiumusers.jpg" alt="Second Life premium subscriber numbers" border="0" height="103" width="227" /> </p> <p><b>Second Life Total User Hours:</b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_userhours.jpg" alt="Second Life Total User Hours" border="0" height="129" width="255" /> </p> <p>It doesn't take Alan Greenspan to know that a larger user base spending more hours in-world without paying for the privilege isn't a trend Linden Lab wants to see, which might be why there has been no announcement on their blog of the latest figures. Linden Lab can always hope that some of those non-paying users convert to premium subscribers, but with the U.S. (Second Life's largest user base, with almost 37% of total accounts) economy sagging, spending money on a virtual life may take a back seat to the real one.</p> <p><b>More news, commentary, and predictions from <i>The Industry Standard</i>:</b></p> <ul> <li>Analysis: <b><a href="/news/2008/06/23/have-your-avatar-call-my-avatar-doing-business-virtually">Have your avatar call my avatar: Doing business virtually</a></b></li> <li>Analysis: <b><a href="/news/2008/06/19/ea-evolves-spore-ad-campaign">EA evolves Spore ad campaign</a></b></li> <li>News: <b><a href="/news/2008/07/01/cigna-deploys-second-life-island-health-education">Cigna deploys a Second Life island for health education</a></b></li> </ul> http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying#comments co:linden lab product:Second Life Software &amp; Web The Industry Standard Tue, 01 Jul 2008 22:00:27 -0700 Cyndy Aleo-Carreira 108977 at http://www.thestandard.com http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying <!--paging_filter--><p><a href="http://nwn.blogs.com/nwn/2008/07/second-lifes-la.html"><img src="/sites/thestandard.com/files/u4993/SecondLife_logo.jpg" alt="Second Life logo image" align="left" border="0" height="73" hspace="10" vspace="10" width="164" />Wagner James Au found some interesting Second Life data points</a> buried in Linden Lab's <a href="http://secondlife.com/whatis/economy_stats.php">economic statistics for the virtual world</a>, where users find information from the financial state of the company to exchange rates for in-world currency.</p> <p>In the numbers, the average price for land shares in Second Life dropped from 3.23 Linden dollars (L$) to 2.86 L$ per acre. But an even greater concern for Linden Lab is the ratio of user hours to premium subscribers. Paid subscribers (those who pay a monthly fee for the privilege of spending more money on land rights) have been on a steady decline since December 2007, while the total number of hours users spend in-world has been on a steady upswing over the same period.</p> <p><img src="/sites/thestandard.com/files/u4993/SecondLifeLandprice0508.jpg" alt="Second Life land pricing May/June 2008" border="0" height="98" width="327" /></p> <p><b>Second Life Premium Subscriber Numbers: </b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_premiumusers.jpg" alt="Second Life premium subscriber numbers" border="0" height="103" width="227" /> </p> <p><b>Second Life Total User Hours:</b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_userhours.jpg" alt="Second Life Total User Hours" border="0" height="129" width="255" /> </p> <p>It doesn't take Alan Greenspan to know that a larger user base spending more hours in-world without paying for the privilege isn't a trend Linden Lab wants to see, which might be why there has been no announcement on their blog of the latest figures. Linden Lab can always hope that some of those non-paying users convert to premium subscribers, but with the U.S. (Second Life's largest user base, with almost 37% of total accounts) economy sagging, spending money on a virtual life may take a back seat to the real one.</p> <p><b>More news, commentary, and predictions from <i>The Industry Standard</i>:</b></p> <ul> <li>Analysis: <b><a href="/news/2008/06/23/have-your-avatar-call-my-avatar-doing-business-virtually">Have your avatar call my avatar: Doing business virtually</a></b></li> <li>Analysis: <b><a href="/news/2008/06/19/ea-evolves-spore-ad-campaign">EA evolves Spore ad campaign</a></b></li> <li>News: <b><a href="/news/2008/07/01/cigna-deploys-second-life-island-health-education">Cigna deploys a Second Life island for health education</a></b></li> </ul> http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying#comments co:linden lab product:Second Life Software &amp; Web The Industry Standard Tue, 01 Jul 2008 22:00:27 -0700 Cyndy Aleo-Carreira 108977 at http://www.thestandard.com http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying <!--paging_filter--><p><a href="http://nwn.blogs.com/nwn/2008/07/second-lifes-la.html"><img src="/sites/thestandard.com/files/u4993/SecondLife_logo.jpg" alt="Second Life logo image" align="left" border="0" height="73" hspace="10" vspace="10" width="164" />Wagner James Au found some interesting Second Life data points</a> buried in Linden Lab's <a href="http://secondlife.com/whatis/economy_stats.php">economic statistics for the virtual world</a>, where users find information from the financial state of the company to exchange rates for in-world currency.</p> <p>In the numbers, the average price for land shares in Second Life dropped from 3.23 Linden dollars (L$) to 2.86 L$ per acre. But an even greater concern for Linden Lab is the ratio of user hours to premium subscribers. Paid subscribers (those who pay a monthly fee for the privilege of spending more money on land rights) have been on a steady decline since December 2007, while the total number of hours users spend in-world has been on a steady upswing over the same period.</p> <p><img src="/sites/thestandard.com/files/u4993/SecondLifeLandprice0508.jpg" alt="Second Life land pricing May/June 2008" border="0" height="98" width="327" /></p> <p><b>Second Life Premium Subscriber Numbers: </b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_premiumusers.jpg" alt="Second Life premium subscriber numbers" border="0" height="103" width="227" /> </p> <p><b>Second Life Total User Hours:</b></p> <p><img src="/sites/thestandard.com/files/u4993/SecondLife_userhours.jpg" alt="Second Life Total User Hours" border="0" height="129" width="255" /> </p> <p>It doesn't take Alan Greenspan to know that a larger user base spending more hours in-world without paying for the privilege isn't a trend Linden Lab wants to see, which might be why there has been no announcement on their blog of the latest figures. Linden Lab can always hope that some of those non-paying users convert to premium subscribers, but with the U.S. (Second Life's largest user base, with almost 37% of total accounts) economy sagging, spending money on a virtual life may take a back seat to the real one.</p> <p><b>More news, commentary, and predictions from <i>The Industry Standard</i>:</b></p> <ul> <li>Analysis: <b><a href="/news/2008/06/23/have-your-avatar-call-my-avatar-doing-business-virtually">Have your avatar call my avatar: Doing business virtually</a></b></li> <li>Analysis: <b><a href="/news/2008/06/19/ea-evolves-spore-ad-campaign">EA evolves Spore ad campaign</a></b></li> <li>News: <b><a href="/news/2008/07/01/cigna-deploys-second-life-island-health-education">Cigna deploys a Second Life island for health education</a></b></li> </ul> http://www.thestandard.com/news/2008/07/01/second-life-users-spending-more-time-world-are-they-paying#comments co:linden lab product:Second Life Software &amp; Web The Industry Standard Tue, 01 Jul 2008 22:00:27 -0700 Cyndy Aleo-Carreira 108977 at http://www.thestandard.com