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RockYou thinks it can cash in on video ads in social networking apps

Eric Eldon, VentureBeat02.04.2009
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Widget-maker RockYou is trying to get into the online video advertising business. It is now offering video ad placements within widgets and applications on social networks where advertisers can buy banner ads that users can “roll over” to reveal a video ad, like the one below for the Prius. Users can... (Read more)

Reprinted with permission from VentureBeat. Story copyright 2009 VentureBeat Inc. All rights reserved.

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