Yahoo ad network offers 'deceptive' ads

agencies like the Washington State Attorney General are unlikely to hold ad networks, rather than advertisers themselves, accountable for deceptive ads, Tassi said.

One Web publisher said that while he thought that deceptive ads should be banned outright, he appreciated what Right Media is trying to do. "They are very forward when it comes to the kind of filters they allow you to use," said Sanford Liu, director of Interactive with Supernova.com, a music community Web site. "This is something that most other sites do not have."