Proclivity Systems announced a second round of funding today, to the tune of $5.5 million. Proclivity provides back-end analytics in e-commerce sites to help retailers determine what an online shopper may be likely to buy. By mining the data trail someone leaves behind while browsing a shopping website, Proclivity claims it... (Read more)
Reprinted with permission from VentureBeat. Story copyright 2008 VentureBeat Inc. All rights reserved.
Post new comment