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Venture Beat

Are social ads getting too much? Try “FriendRank”

Matt Marshall, VentureBeat06.23.2008
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updated SocialMedia, a San Francisco company trying to find compelling ways to advertise on social networks, is offering advertisers a new product: Something called “FriendRank.” The company scans data about your activities on Facebook and other social networks, infers who your best friends are, and ranks them. Then the company exploits... (Read more)

Reprinted with permission from VentureBeat. Story copyright 2008 VentureBeat Inc. All rights reserved.

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