MySpace embraces data portability

do (with YOS) -- make the Yahoo experience more relevant, more social and more customizable for users. Our relationship with [MySpace] would be Yahoo developers using those APIs and crafting the experiences within different Yahoo services. There would be plans to allow users to integrate this kind of stuff across any services across Yahoo where it makes sense for them," the spokesman said.

For example, he said, users that opt to share their MySpace content with Yahoo Instant Messenger may find their MySpace default photo, interests and favorite music displayed to their Messenger contacts directly in the IM client. Or, MySpace users could choose to display their data within Yahoo's universal profile or use it in Yahoo's Mail inbox.

EBay profiles can be easily enhanced with MySpace bios, interested, pictures and videos as part of the Data Availability effort, noted Matt Ackley, vice president of Internet marketing at eBay, in a statement. He predicted that the project will enhance eBay profiles and create a better social experience for buyers and sellers.

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