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 <title>The Industry Standard - Redmond Expands Icon-Use Rules - Comments</title>
 <link>http://www.thestandard.com/redmond-expands-icon-use-rules</link>
 <description>Comments for &quot;Redmond Expands Icon-Use Rules&quot;</description>
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 <title>Redmond Expands Icon-Use Rules</title>
 <link>http://www.thestandard.com/redmond-expands-icon-use-rules</link>
 <description>&lt;p&gt;&lt;!--paging_filter--&gt;
&lt;p&gt;	  NEW YORK, Aug 9 (Reuters) - Microsoft Corp., hoping to&lt;br /&gt;
counter AOL Time Warner Inc.&amp;lt;AOL.N&amp;gt;, disclosed broader&lt;br /&gt;
requirements on personal-computer makers for displaying the&lt;br /&gt;
company&#039;s software and services along with the forthcoming&lt;br /&gt;
Windows XP operating system, the Wall Street Journal reported in&lt;br /&gt;
its online edition on Thursday.&lt;/p&gt;
&lt;p&gt;  In cases where PC manufacturers plan to provide Windows XP&lt;br /&gt;
with icons on the desktop, Microsoft will take three of them, a&lt;br /&gt;
company spokesman said, according to the report. The icons will&lt;br /&gt;
point to Microsoft&#039;s MSN online service, its Windows Media&lt;br /&gt;
software and its Internet Explorer Web software, the spokesman&lt;br /&gt;
said Wednesday, according to the newspaper.&lt;/p&gt;
&lt;p&gt;  The report said that some Microsoft officials had previously&lt;br /&gt;
suggested that it would require only one icon, for its MSN&lt;br /&gt;
service, on the desktops of computer makers that display the&lt;br /&gt;
icon of AOL&#039;s rival America Online service.&lt;/p&gt;
&lt;p&gt;  Microsoft had originally planned to ship Windows XP with a&lt;br /&gt;
desktop screen free of icons, and the company still encourages&lt;br /&gt;
PC makers to provide it that way, the report said. But an&lt;br /&gt;
appeals court ruling led the company to relax some of its&lt;br /&gt;
restrictions on features of the desktop, and AOL began offering&lt;br /&gt;
to pay computer makers for a prominent position on Windows XP,&lt;br /&gt;
according to the report.&lt;/p&gt;
&lt;p&gt;  Windows XP is scheduled to launch on October 25.&lt;/p&gt;
&lt;p&gt;  James Allchin, head of Microsoft&#039;s Windows business, in an&lt;br /&gt;
interview this week with ZDNet&#039;s eWeek service, said that the&lt;br /&gt;
company had actually disclosed the requirements for multiple&lt;br /&gt;
icons to PC makers some time ago, the newspaper said. &amp;quot;In&lt;br /&gt;
hindsight, I feel bad that we didn&#039;t make this public,&amp;quot; he told&lt;br /&gt;
the publication. &amp;quot;But it wasn&#039;t a change, it was something we&lt;br /&gt;
told the &amp;#91;computer makers&amp;#93;.&amp;quot;&lt;/p&gt;
&lt;p&gt;  The report said an AOL spokesman could not be reached for&lt;br /&gt;
comment. AOL has previously criticised Microsoft for simply&lt;br /&gt;
dictating placement of its services to PC makers, where AOL has&lt;br /&gt;
to pay them, the report noted.
&lt;/p&gt;
&lt;p&gt;	&lt;br&gt;&lt;/p&gt;
</description>
 <category domain="http://www.thestandard.com/taxonomy/term/1251">Media And Marketing</category>
 <pubDate>Thu, 09 Aug 2001 15:00:00 -0700</pubDate>
 <dc:creator>Baldwin Louie</dc:creator>
 <guid isPermaLink="false">88677 at http://www.thestandard.com</guid>
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