Everything I’ve read up to this point has shown a mild but definite deceleration of online advertising for Q1 compared to 2007, but still show overall increases. That being said, I haven’t seen a report from any reputable analyst group that covers *all* online advertising, and I'll personally be surprised if it is more than 25%. I think the community is right on this one.
Everything I’ve read up to this point has shown a mild but definite deceleration of online advertising for Q1 compared to 2007, but still show overall increases. That being said, I haven’t seen a report from any reputable analyst group that covers *all* online advertising, and I'll personally be surprised if it is more than 25%. I think the community is right on this one.
I know something will be published by IAB. I’d want something like this, personally, to close this out without getting the community up in arms.
http://www.iab.net/about_the_iab/recent_press_releases/press_release_arc...
The severe downside here is that, at least last year, they didn’t issue the report until early June. =S
Not sure if there would be a better source than this that would come out earlier. I'm still looking.