This is among the top 3 most common attributes I see in rookie-- and even experienced-- entrepreneurs who pitch.

It's clear why it happens: the entrep is always deeply impassioned in the subject matter of their baby and it's therefore all-too-easy to run away w/ verbosity on the subject.

The winning entrep learns to control this feeling, separate out the emotion while not losing the passion, and strategically separate themselves from how deeply-involved they are to make a pitch that even a caveman-- err, layman-- can understand.

-Ken
P.S.: The Standard is back! Woohoo!